About Us - Discover Japan

From Japan With Love

Discover Japan was founded in 2018 by a group of passionate travelers and expatriates who fell in love with Japan's unique blend of ancient traditions and cutting-edge modernity. What began as a small blog sharing personal experiences has grown into a comprehensive resource for travelers seeking authentic Japanese experiences.

Our mission is to help travelers go beyond the surface and truly connect with Japan's rich culture, hidden gems, and local communities. We believe that the most meaningful travel experiences come from genuine cultural exchange and understanding.

With team members based throughout Japan and extensive first-hand experience, we provide up-to-date, practical advice alongside cultural insights that help our readers create unforgettable journeys.

Our Values

Cultural Respect

We promote respectful travel practices that honor Japanese traditions and customs, encouraging meaningful cultural exchange.

Authenticity

We seek out and share genuine experiences that go beyond tourist hotspots, connecting travelers with the real Japan.

Practical Wisdom

We provide accurate, tested information that helps travelers navigate Japan confidently and make the most of their journey.

Community

We foster connections between travelers and locals, supporting small businesses and sustainable tourism practices.

Meet Our Team

Our diverse team combines local expertise, international perspective, and a shared passion for Japanese culture.

Akiko Yamamoto

Founder & Chief Editor

Born and raised in Tokyo, Akiko spent 10 years working in international tourism before founding Discover Japan. Her insider knowledge of both traditional and contemporary Japanese culture provides our readers with truly authentic insights.

Mei Nakamura

Cultural Experience Specialist

With a background in cultural anthropology and tea ceremony training, Mei specializes in connecting travelers with authentic cultural experiences throughout Japan, from traditional arts to modern pop culture.

Kenta Suzuki

Adventure & Outdoor Expert

Former mountain guide and adventure photographer, Kenta has hiked every major mountain in Japan and specializes in outdoor activities, from skiing in Hokkaido to diving in Okinawa.

Haruka Ito

Food & Culinary Expert

Former restaurant critic and cookbook author, Haruka guides our readers through Japan's diverse culinary landscape, from Michelin-starred restaurants to hidden street food gems.

Takashi Watanabe

Technology & Transportation Expert

With extensive knowledge of Japan's transportation systems and technology, Takashi helps travelers navigate the country efficiently while embracing cutting-edge experiences in Japan's tech culture.

What Travelers Say About Us

"Discover Japan's insider tips saved our trip! Their detailed guides to navigating the train system and finding authentic restaurants made all the difference."

Michael S.

New York, USA

"I've been to Japan three times, and each trip was better thanks to Discover Japan's recommendations. They know the country like true locals!"

Emma L.

London, UK

"As a solo female traveler, safety was important to me. Their advice was spot-on, helping me feel comfortable while experiencing the real Japan."

Sarah J.

Melbourne, Australia

Our Story